100% PURE™ BEAUTY BLOG

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Featured Blog Link: 5 Minute Sunset Makeup Looks
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5 Minute Sunset Makeup Looks Featured Blog Link: 5 Minute Sunset Makeup Looks
Get inspired by golden hues and toasty tones for summer
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Makeup
Blog Feed Article Feature Image Carousel: Is Brown Mascara Better for Your Eye Color?

Is Brown Mascara Better for Your Eye Color?

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Blog Feed Article Feature Image Carousel: Mother’s Day Gift Guide

Mother’s Day Gift Guide

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Blog Feed Article Feature Image Carousel: The Best Makeup for Women Over 50

The Best Makeup for Women Over 50

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Blog Feed Article Feature Image Carousel: How to Use a Lip Exfoliator for Softer Lips

How to Use a Lip Exfoliator for Softer Lips

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Blog Feed Article Feature Image Carousel: 5 Reasons to Try a Squalane Foundation

5 Reasons to Try a Squalane Foundation

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Blog Feed Article Feature Image Carousel: Do Matte BB Creams Actually Exist?

Do Matte BB Creams Actually Exist?

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Blog Feed Article Feature Image Carousel: Looking for a Hypoallergenic Eyeliner?

Looking for a Hypoallergenic Eyeliner?

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Blog Feed Article Feature Image Carousel: What to Look for in a Tinted Moisturizer

What to Look for in a Tinted Moisturizer

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Blog Feed Article Feature Image Carousel: How to Choose a Natural Foundation

How to Choose a Natural Foundation

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Blog Feed Article Feature Image Carousel: A Tinted Lip Balm Might Be Your New Spring Staple

A Tinted Lip Balm Might Be Your New Spring Staple

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Blog Feed Article Feature Image Carousel: 5 Ways You Could Be Damaging Your Lashes

5 Ways You Could Be Damaging Your Lashes

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Blog Feed Article Feature Image Carousel: How Titanium Dioxide Functions in Beauty

How Titanium Dioxide Functions in Beauty

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Blog Feed Article Feature Image Carousel: Subtle, Natural Nail Colors for Spring

Subtle, Natural Nail Colors for Spring

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Blog Feed Article Feature Image Carousel: Intimidated By Your Eyebrow Pencil?

Intimidated By Your Eyebrow Pencil?

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Blog Feed Article Feature Image Carousel: How to Get the Most from Your Naked Palette

How to Get the Most from Your Naked Palette

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Blog Feed Article Feature Image Carousel: Matching Makeup Products to Your Skin Tone

Matching Makeup Products to Your Skin Tone

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Blog Feed Article Feature Image Carousel: 10 Plum Lipstick Shades for Any Skin Tone

10 Plum Lipstick Shades for Any Skin Tone

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Blog Feed Article Feature Image Carousel: 5 New Ways to Use Bronzing Powder

5 New Ways to Use Bronzing Powder

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Blog Feed Article Feature Image Carousel: Can an Oil-Free Mascara Prevent Racoon Eyes?

Can an Oil-Free Mascara Prevent Racoon Eyes?

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Blog Feed Article Feature Image Carousel: Natural, Cruelty-Free, and Clean Beauty Brands to Try in 2022

Natural, Cruelty-Free, and Clean Beauty Brands to Try in 2022

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Blog Feed Article Feature Image Carousel: Find Your Signature Shade of Red Lipstick

Find Your Signature Shade of Red Lipstick

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Blog Feed Article Feature Image Carousel: How to Spot Vegan Makeup

How to Spot Vegan Makeup

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Blog Feed Article Feature Image Carousel: Find Your Perfect Shade of Eye Brightener

Find Your Perfect Shade of Eye Brightener

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Blog Feed Article Feature Image Carousel: Get Caught Up with FDA Cosmetic Guidelines

Get Caught Up with FDA Cosmetic Guidelines

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Blog Feed Article Feature Image Carousel: Which Cosmetic Ingredients Are Linked to Cancer?

Which Cosmetic Ingredients Are Linked to Cancer?

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Blog Feed Article Feature Image Carousel: Simple Winter Makeup Tips

Simple Winter Makeup Tips

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Blog Feed Article Feature Image Carousel: Valentine’s and Galentine’s Gift Guide

Valentine’s and Galentine’s Gift Guide

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Blog Feed Article Feature Image Carousel: How to File Nails By Shape

How to File Nails By Shape

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Blog Feed Article Feature Image Carousel: Does Gel Nail Polish Damage Your Nails?

Does Gel Nail Polish Damage Your Nails?

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Blog Feed Article Feature Image Carousel: Winter Makeup Looks for Dewy-Fresh Skin

Winter Makeup Looks for Dewy-Fresh Skin

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Blog Feed Article Feature Image Carousel: Rules for Press-On Nails

Rules for Press-On Nails

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Blog Feed Article Feature Image Carousel: Winter Nail Polish Colors

Winter Nail Polish Colors

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Blog Feed Article Feature Image Carousel: 30-Second Beauty: Eye Highlight

30-Second Beauty: Eye Highlight

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Blog Feed Article Feature Image Carousel: How to Apply Face Powder in Winter (Without Getting Dry Skin)

How to Apply Face Powder in Winter (Without Getting Dry Skin)

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Blog Feed Article Feature Image Carousel: How to Contour Your Jawline

How to Contour Your Jawline

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Blog Feed Article Feature Image Carousel: Our Favorite Nail Polish for Colored French Tips

Our Favorite Nail Polish for Colored French Tips

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Blog Feed Article Feature Image Carousel: 6 Holiday Makeup Tips

6 Holiday Makeup Tips

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Blog Feed Article Feature Image Carousel: TikTok Trends for Full Lips

TikTok Trends for Full Lips

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Blog Feed Article Feature Image Carousel: Can You Really Get Fuller Brows?

Can You Really Get Fuller Brows?

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Blog Feed Article Feature Image Carousel: 20-Free Daisy Nail Polish Look

20-Free Daisy Nail Polish Look

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Blog Feed Article Feature Image Carousel: 5 Tips for Applying Mascara

5 Tips for Applying Mascara

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Blog Feed Article Feature Image Carousel: How to Multitask Your Makeup Products

How to Multitask Your Makeup Products

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Blog Feed Article Feature Image Carousel: How to Get Flawless Eye Makeup, Even If Your Eyes Are Puffy

How to Get Flawless Eye Makeup, Even If Your Eyes Are Puffy

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Blog Feed Article Feature Image Carousel: The Best Natural Nail Color Brands

The Best Natural Nail Color Brands

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Blog Feed Article Feature Image Carousel: Zer0: Clean Beauty’s Newest Nail Polish Hero

Zer0: Clean Beauty’s Newest Nail Polish Hero

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Makeup

Effortless Definition: Mastering the Art of Natural Eyeliner

Effortless Definition: Mastering the Art of Natural Eyeliner

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How to Choose the Best Natural Cosmetics for Your Skin Type

How to Choose the Best Natural Cosmetics for Your Skin Type

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Discover Your Perfect Pout: Natural Lipstick Shades for Every Skin Tone

Discover Your Perfect Pout: Natural Lipstick Shades for Every Skin Tone

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Natural and organic makeup ingredients are what we know best. We use an elite group of organic makeup ingredients to boost your beauty routine to the next level. Check out which of our ingredients are certified organic!

Organic Makeup Ingredients

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Reclaim Your Skin: The Benefits of Using Natural Makeup for Sensitive Skin

Reclaim Your Skin: The Benefits of Using Natural Makeup for Sensitive Skin

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Find Your Perfect Natural Lip Balm

Find Your Perfect Natural Lip Balm

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Want to add volume to lashes, without toxic chemical lash serums and damaging lash extensions? The best volumizing mascara will definitely help, as will avoiding these 3 lash-health faux pas.

How to Add Volume to Lashes

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How Natural Lipstick Is Made

What Our Natural Lipsticks Are Made of

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13 Natural Makeup and Skin Care Swaps

13 Natural Makeup and Skin Care Swaps

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5 Reasons Why 100% PURE’s Fruit Pigmented® Cocoa Butter Matte Lipstick Belongs in Your Makeup Kit

5 Reasons Why 100% PURE’s Fruit Pigmented® Cocoa Butter Matte Lipstick Belongs in Your Makeup Kit

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Clean Beauty, Better Lashes: Why Switching to Natural Mascara Can Benefit Your Health and Your Look

Clean Beauty, Better Lashes: Why Switching to Natural Mascara Can Benefit Your Health and Your Look

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The Clean Mascara Handbook: Your Essential Guide to Healthy and Gorgeous Lashes

The Clean Mascara Handbook: Your Essential Guide to Healthy and Gorgeous Lashes

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Clean Beauty Makeup Tutorial: How to Achieve a Natural Look

Clean Beauty Makeup Tutorial: How to Achieve a Natural Look

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Find Your Perfect Natural Lipstick

Find Your Perfect Natural Lipstick

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How to Apply Under Eye Concealer

How to Apply Under Eye Concealer

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Design a Look That’s All About the Eyes

Design a Look That’s All About the Eyes

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The Importance of Mascara in Achieving a Flawless Makeup Look

The Importance of Mascara in Achieving a Flawless Makeup Look

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Mascara 101: How to Choose the Right Formula for Your Lashes

Mascara 101: How to Choose the Right Formula for Your Lashes

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If you knew that your lipstick was made of crushed bugs and heavy metals, would you still use it? What if we told you the average woman EATS 4-8lbs of lipstick in her life? See how using a natural lipstick can benefit your health AND your beauty routine.

The History of Lipstick & What is Lipstick Made Out of?

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Fruit Pigmented® Makeup Palette Guide

Fruit Pigmented® Makeup Palette Guide

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The Sad Truth About Makeup Wipes

The Sad Truth About Makeup Wipes

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5 Small Changes To Level Up Your Makeup

5 Small Changes To Level Up Your Makeup

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6 Essential Lip Shades To Try This Fall

6 Essential Lip Shades To Try This Fall

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5 Makeup Trends We’re Ready To Say Goodbye To

5 Makeup Trends We’re Ready To Say Goodbye To

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