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100% PUREâ„¢ BEAUTY BLOG

Your source for natural beauty trends, guides, and education

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Blog Feed Article Feature Image Carousel: Greenwashing in Cosmetics - Who are you Trusting?

Greenwashing in Cosmetics - Who are you Trusting?

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Blog Feed Article Feature Image Carousel: The 15 Best Vitamins for Skin

The 15 Best Vitamins for Skin

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Blog Feed Article Feature Image Carousel: Our Sustainable Business Practices

Our Sustainable Business Practices

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Blog Feed Article Feature Image Carousel: What Are Antioxidants?

What Are Antioxidants?

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Blog Feed Article Feature Image Carousel: Mascara Secret Ingredients

Mascara Secret Ingredients

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Blog Feed Article Feature Image Carousel: Is Your Natural Makeup the Real Deal?

Is Your Natural Makeup the Real Deal?

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Blog Feed Article Feature Image Carousel: Why You Should ONLY Highlight with Real Gemstones

Why You Should ONLY Highlight with Real Gemstones

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Blog Feed Article Feature Image Carousel: Our Fight Against the Yulin Dog Festival

Our Fight Against the Yulin Dog Festival

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Blog Feed Article Feature Image Carousel: 100% PURE Legacy Story: Fruit Pigmented® Natural Makeup

100% PURE Legacy Story: Fruit Pigmented® Natural Makeup

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Blog Feed Article Feature Image Carousel: Melissa McCarthy Wore 100% PURE to the Oscars!

Melissa McCarthy Wore 100% PURE to the Oscars!

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Blog Feed Article Feature Image Carousel: Anna Kendrick’s 100% PURE Grammys Look

Anna Kendrick’s 100% PURE Grammys Look

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Blog Feed Article Feature Image Carousel: 100% PURE at Vegan Fashion Week

100% PURE at Vegan Fashion Week

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Blog Feed Article Feature Image Carousel: Stable Vitamin C in Our Newest Facial Serum

Stable Vitamin C in Our Newest Facial Serum

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Blog Feed Article Feature Image Carousel: 7 Signs It’s Time to Throw That Makeup Away!

7 Signs It’s Time to Throw That Makeup Away!

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Blog Feed Article Feature Image Carousel: Natural Face Masks: the Wrinkle Edition

Natural Face Masks: the Wrinkle Edition

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Blog Feed Article Feature Image Carousel: Micellar Cleansing Water 101

Micellar Cleansing Water 101

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Blog Feed Article Feature Image Carousel: Which Alcohols Are Safe In Skin Care?

Which Alcohols Are Safe In Skin Care?

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Blog Feed Article Feature Image Carousel: Top Offending Skin Care Ingredients

Top Offending Skin Care Ingredients

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Blog Feed Article Feature Image Carousel: The New Retinol

The New Retinol

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Blog Feed Article Feature Image Carousel: Resveratrol Wine Benefits for Skin

Resveratrol Wine Benefits for Skin

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Blog Feed Article Feature Image Carousel: What You Should Know About Acne Masks

What You Should Know About Acne Masks

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Blog Feed Article Feature Image Carousel: Cruelty-Free Cosmetics: What You Need to Know

Cruelty-Free Cosmetics: What You Need to Know

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Blog Feed Article Feature Image Carousel: Organic Makeup Ingredients

Organic Makeup Ingredients

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Blog Feed Article Feature Image Carousel: Going Vegan: My Story

Going Vegan: My Story

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Blog Feed Article Feature Image Carousel: NYFW: Miaou x 100% PURE

NYFW: Miaou x 100% PURE

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Blog Feed Article Feature Image Carousel: NYFW: Gauntlett Cheng x 100% PURE

NYFW: Gauntlett Cheng x 100% PURE

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Blog Feed Article Feature Image Carousel: Not-So-Squeaky-Clean Vs. Natural Soaps

Not-So-Squeaky-Clean Vs. Natural Soaps

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Blog Feed Article Feature Image Carousel: How to Go Paraben-Free

How to Go Paraben-Free

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Blog Feed Article Feature Image Carousel: What Our Natural Lipsticks Are Made of

What Our Natural Lipsticks Are Made of

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Blog Feed Article Feature Image Carousel: Switching to Natural Makeup for 1 Week

Switching to Natural Makeup for 1 Week

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Blog Feed Article Feature Image Carousel: Cruelty-Free Beauty Spotlight: @wifelife

Cruelty-Free Beauty Spotlight: @wifelife

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Blog Feed Article Feature Image Carousel: How to Choose Synthetic-Free Makeup

How to Choose Synthetic-Free Makeup

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Blog Feed Article Feature Image Carousel: The Best Facial Cleansers for Your Skin Type

The Best Facial Cleansers for Your Skin Type

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Blog Feed Article Feature Image Carousel: A Beginner’s Guide to Non Toxic Makeup

A Beginner’s Guide to Non Toxic Makeup

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Blog Feed Article Feature Image Carousel: Cosmetic Ingredients That Shouldn’t Be Combined

Cosmetic Ingredients That Shouldn’t Be Combined

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Blog Feed Article Feature Image Carousel: How to Choose Pregnancy Safe Makeup and Skin Care

How to Choose Pregnancy Safe Makeup and Skin Care

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Blog Feed Article Feature Image Carousel: Make a Difference this Earth Day with Green Beauty and Tree Planting

Make a Difference this Earth Day with Green Beauty and Tree Planting

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Blog Feed Article Feature Image Carousel: Our Seaweed - Where is it From, and Why does it Matter?

Our Seaweed - Where is it From, and Why does it Matter?

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Blog Feed Article Feature Image Carousel: Susie’s Korean Skin Care Routine

Susie’s Korean Skin Care Routine

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Blog Feed Article Feature Image Carousel: The Ugly Truth About How Dry Shampoo Works and Why Natural Shampoo is Better

The Ugly Truth About How Dry Shampoo Works and Why Natural Shampoo is Better

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Blog Feed Article Feature Image Carousel: The EU Banned 1328 Chemicals from Cosmetics but the US Banned Only 30

The EU Banned 1328 Chemicals from Cosmetics but the US Banned Only 30

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Blog Feed Article Feature Image Carousel: The Truth About Animal Testing

The Truth About Animal Testing

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Blog Feed Article Feature Image Carousel: Best Organic Skin Care

Best Organic Skin Care

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Blog Feed Article Feature Image Carousel: BPA and Phthalates in Packaging

BPA and Phthalates in Packaging

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Blog Feed Article Feature Image Carousel: Asbestos in Makeup?!

Asbestos in Makeup?!

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Which Cosmetic Ingredients Are Linked to Cancer?
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Which Cosmetic Ingredients Are Linked to Cancer?
Cosmetic ingredients to avoid for your health and wellness
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RECENT POSTS
Blog Feed Recent Posts Article: Design a Look That’s All About the Eyes

Design a Look That’s All About the Eyes

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Blog Feed Recent Posts Article: Peptide-Infused Skincare Products to Add to Your Routine

Peptide-Infused Skincare Products to Add to Your Routine

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Blog Feed Recent Posts Article: The Science Behind Vitamin C's Anti-Aging Properties for the Skin

The Science Behind Vitamin C's Anti-Aging Properties for the Skin

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Blog Feed Recent Posts Article: The Importance of Mascara in Achieving a Flawless Makeup Look

The Importance of Mascara in Achieving a Flawless Makeup Look

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GET 2 FREE SAMPLES WITH ANY $25 PURCHASE.

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Hand Sanitizer Gel Sample Packet

Available in US only. Unavailable for expedited shipping.

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Hand Sanitizer Gel Sample Packet

Fragrance-free gel sanitizer that helps reduce disease-causing bacteria while providing lasting hydration with aloe vera juice.

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Kelp & Mint Shampoo Sample Packet

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Kelp & Mint Shampoo Sample Packet

Hydrating and invigorating shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine.

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Hydra Drench Cream Sample Packet

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Hydra Drench Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Blood Orange Shower Gel Sample Packet

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Blood Orange Shower Gel Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Mattifying Primer Sample Packet

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Mattifying Primer Sample Packet

Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup.

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Charcoal Clay Cleanser Sample Packet

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Charcoal Clay Cleanser Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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Luminous Primer Sample Packet

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Luminous Primer Sample Packet

This primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections.

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Burdock & Neem Shampoo Sample Packet

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Burdock & Neem Shampoo Sample Packet

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

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Tinted Moisturizer: White Peach Sample Packet

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Tinted Moisturizer: White Peach Sample Packet

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Multi Vitamin Serum Sample Packet

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Multi Vitamin Serum Sample Packet

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