Mattifying Primer

$45 $45.00
1120 reviews
Silicone-free primer infused with skin-plumping seaweed collagen for flawless, long lasting cosmetic application. Fills fine lines while minimizing shine.
  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Vegan icon - Product Page Vegan
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Gluten Free

or 4 interest-free payments of $11.25 with Klarna Logo

Love it or your money back.

Q. What is a Mattifying Primer?

A. A Mattifying Primer is a makeup base that preps the skin for cosmetic application, ensuring longer-lasting makeup and reducing shine.

Q. Why choose a silicone-free primer?

A. Silicone-free primers offer a more natural finish, allowing the skin to breathe and are often considered cleaner and healthier for the skin, especially for those with sensitive or acne-prone types.

Q. Can a Mattifying Primer benefit oily or acne-prone skin?

A. Yes, a Mattifying Primer, especially one with purifying ingredients like eucalyptus, is excellent for oily and acne-prone skin as it helps control excess oil and reduces the appearance of pores.

Q. How do natural ingredients enhance a primer's efficacy?

A. Natural ingredients like seaweed for collagen-boosting, aloe for hydration, and eucalyptus for purification provide skin health benefits while ensuring a smoother makeup application.

Q. Is this primer suitable for both face and eyes?

A. Yes, this Mattifying Primer is designed for both face and eyes, softening and smoothing the skin before you apply makeup.

Q. How does the seaweed collagen in the Mattifying Primer contribute to flawless makeup?

A. Seaweed collagen plumps the skin, reducing the appearance of fine lines and wrinkles, creating a smoother surface for makeup application.

By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.


Customer Reviews
4.6 Based on 1,120 Reviews
5 ★
78% 
870
4 ★
14% 
153
3 ★
5% 
56
2 ★
1% 
16
1 ★
2% 
25
Customer Photos
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
  • primer
  • skin
  • makeup
  • foundation
  • face
  • mattifying primer
  • ingredients
  • pores
  • moisturizer
  • look
RZ
09/02/2024
Ruby Z.
United States United States

Primer

The perfect moisturizer.

LS
09/01/2024
Lindsey S.
United States United States

This mattifying primer makes my face so soft and leaves my skin feeling clean best mattifying primer I have ever used and I will not use anything else!

KR
08/28/2024
Karen R.
United States United States

Love this Mattifying Primer

So glad it came back in stock!

K
08/20/2024
KP
United States United States

Extremely disappointed

So disappointed. This used to be my FAVORITE skincare product of all time. As someone with oily/combination skin, the primer always went on silky smooth and controlled shine like nothing else I’ve ever tried. It made my skin velvety soft, controlled daytime breakouts and locked in moisture while creating a matte finish. Foundation and makeup application over this primer was a breeze. It truly was my holy grail. Then, the product went out of stock for at least a year and a half due to issues with sourcing the ingredients. I almost gave up hope that it would ever be back. At last, the mattifying primer made a comeback! I was so excited and immediately ordered multiple tubes — but the product is not at all the same. The new version is sticky, goopy, and makes my face shiny. The consistency is completely different from the silky soft version of the past. It’s impossible to apply makeup over the sticky finish. I’m so disappointed about this massive change for the worse in what was formerly my favorite skin product of all time. Thumbs down! Please bring back the old formula.

A 100% PURE Customer
VP
08/19/2024
Victoria P.
United States United States

This is my go-to for combo oily/dry skin.

This is my go-to for combo oily/dry skin. I also love the ingredients list. My skin is very sensitive but it doesn't break out when using this. I have a few stocked up ;)