WHAT IT IS:A lightweight, buildable formula that leaves hair feeling softer, smoother, and more manageable. Smoothing hair serum helps to tame frizz and flyaways, while fortifying hair with strengthening wheat protein. Pro Vitamin B5 adds shine and reduces split ends, while Vitamin E seals in moisture – all without leaving hair feeling greasy or heavy. Lightweight serum for hair infused with the botanical aroma of soothing lavender essential oil.
SIZE: 1.35 fl oz
HOW TO USE: Start with one pump and build as desired. Work through dry or damp hair, starting from ends and working up towards roots for best results.
KEY INGREDIENTS
Coconut
Coconut deeply moisturizes hair and skin.
Vitamin E (Tocopherol)
Vitamin E restores and protects from free radical damage.
Sodium PCA
Sodium PCA conditions and moisturizes.
Wheat Protein
Wheat Protein strengthens and replenishes nutrients.
Provitamin B5
Provitamin B5 moisturizes and strengthens.
COMPLETE LIST OF INGREDIENTS: Methylheptyl Isostearate (Derived from Rapeseed Oil), Hydrolyzed Wheat Protein (Wheat Protein), Hydrolyzed Wheat Starch (Wheat Starch), Coconut Alkanes (Derived from Coconuts), Vegetable Glycerin, Lavandula Angustifolia (Lavender) Essential Oil, Sodium Lactate (Milk Salt), dl-Panthenol (Vitamin B5), Sodium PCA (Plant Derived), Tocopherol Acetate (Vitamin E Acetate), Sorbitol (Plant Derived), Proline (Plant Derived Amino Acid), Coco-Caprylate/Caprate (Coconut Fatty Acid)
Natural ingredients may vary in color and consistency
A. The serum is formulated with Pro-Vitamin B5, wheat protein, and Vitamin E. Pro-Vitamin B5 adds shine and reduces split ends, while wheat protein strengthens, and Vitamin E seals in moisture. Together, they tame frizz and flyaways, ensuring smoother hair.
Q. Is it suitable for daily use?
A. Yes, its lightweight and non-greasy formula makes it ideal for daily use, ensuring hair remains soft, shiny, and manageable.
Q. Can it be applied on wet hair?
A. Yes, it can be applied to either wet or dry hair based on personal preference and styling needs.
Q. Will it weigh down my hair?
A. No, it's formulated to be lightweight, ensuring hair retains its natural volume and bounce.
Q. What benefits does Pro-Vitamin B5 offer?
A. Pro-Vitamin B5, or Panthenol, is known for its moisturizing properties. In this serum, it provides shine, reduces split ends, and ensures hair remains hydrated and smooth.
Q. Why focus on Pro-Vitamin B5 in a smoothing serum?
A. Pro-Vitamin B5 is a potent hair care ingredient known for its smoothing and moisturizing benefits. Its inclusion ensures that hair remains soft, shiny, and free from frizz and split ends.
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Customer Reviews
4.4Based on 331 Reviews
5 ★
67%
222
4 ★
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48
3 ★
10%
34
2 ★
4%
13
1 ★
4%
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My scalp is sensitive to EVERYTHING. This is one of the few products I have tried that does not irritate my skin. I use it as a night treatment and my hair looks healthier because of it!
This glass contains liquid gold! Just one pump of the light amber serum helps smooth away fly-aways. It is not thick like argan oil and there isn't a strong smell either.
I absolutely loved the Pro-Vitamin B5 Smoothing Hair Serum. Therefore, when it came time to reorder, I ordered two to have free shipping and because I loved it so much. However, this second bottle is not the same as the first. First of all, the second bottle has a clear liquid while the first bottle had a tinted yellow liquid that was a little thicker. In addition, this one left my hair looking greasy, as if I had not washed it for weeks. The first bottle made my hair look shiny, healthy, fuller, and smoother. My daughter told me the same thing happened to her - the first bottle was great, but the second one made her hair look greasy. I don't understand why - the ingredient list is exactly the same on the second bottle as it is on the first bottle. There must be some slight change in quantities of some of the ingredients. Now I don't know what to do with these two bottles of this product. I don't want to ever put this in my hair again. What a waste of money! 100% Pure has done this before - sell a product I absolutely love and then get rid of it, to just replace it with an inferior product. Except for the caffeine eye cream, I barely buy from 100% Pure anymore for this reason. I have also stopped recommending 100% Pure to others because I can no longer trust 100% Pure.
By the way, this is the first product review I have ever written in my life.
Just to let you know, I am a woman with long hair.
Made in USA
United States
