,"aggregateRating": { "@type": "AggregateRating", "ratingValue": 4.59, "reviewCount": 1129 }
×

100% PURE

To redeem your Purist Perks in the mobile app, simply log into your account and redeem your reward voucher and then copy and paste your discount code in the mobile app! Contact customerservice@ puritycosmetics.com for any assistance

Your Tote

Matte Lipstick Guide

All you need to know about our natural matte lipsticks, and the dangerous ingredients found in conventional formulas

Written by: 100% PURE®
natural matte lipsticks

Why is matte lipstick such an essential? Not only is it a classic trend, but a powerful player in your makeup collection. It grants you long lasting wear, and intense color in the moments you need it most. We’re introducing you to the 5 newest members of our natural matte lipstick collection: all inspired by desert blooms. We’ll also cover the entire lineup of gorgeous shades in our stunning palette of matte lip colors, so you can find your newest lipstick BFF.

5 NEW Matte Lipstick Shades

These 5 new desert beauties bloomed just in time for the changing of the seasons, and are sure to seduce with tones of nude, brown, and berry. The color palette is a rosy Mojave sunset, with shades to flatter cool, warm, or olive skin tones. Plume Pink, Savanna, Desert Rose, Oasis, and Strawberry Cactus are all colored from fruits, and made to nourish and love your lips.

100% Pure Cocoa Butter Matte Lipstick: Desert Rose

Cocoa Butter Matte Lipstick: Desert Rose

Shade Description: Raspberry jam red

Best Skin Tone and Undertones: warm, cool, or olive

100% Pure Cocoa Butter Matte Lipstick: Oasis

Cocoa Butter Matte Lipstick: Oasis

Shade Description: Berry wine

Best Skin Tone and Undertones: warm, cool, or olive

100% Pure Cocoa Butter Matte Lipstick: Savanna

Cocoa Butter Matte Lipstick: Savanna

Shade Description: Pink mauve cocoa

Best Skin Tone and Undertones: warm or olive

100% Pure Cocoa Butter Matte Lipstick: Plume Pink

Cocoa Butter Matte Lipstick: Plume Pink

Shade Description: Nude pink mauve

Best Skin Tone and Undertones: cool or olive

100% Pure Cocoa Butter Matte Lipstick: Strawberry Cactus

Cocoa Butter Matte Lipstick: Strawberry Cactus

Shade Description: Peachy pink coral

Best Skin Tone and Undertones: warm or olive

100% PURE Matte Lipstick Shades

Even MORE Matte Lipstick Shades

Cocoa Butter Matte Lipstick: Protea

Shade Description: Neutral berry red with fuschia undertone

Best Skin Tone and Undertones: warm, cool, or olive

Cocoa Butter Matte Lipstick: Sandstone

Shade Description: Clay orange nude

Best Skin Tone and Undertones: warm or olive

Cocoa Butter Matte Lipstick: Prickly Pear

Shade Description: Vibrant coral pink

Best Skin Tone and Undertones: warm or olive

Cocoa Butter Matte Lipstick: Cactus Bloom

Shade Description: Vibrant Orange

Best Skin Tone and Undertones: warm or olive

Cocoa Butter Matte Lipstick: Sonora

Shade Description: Orange red

Best Skin Tone and Undertones: warm or olive

Cocoa Butter Matte Lipstick: Marrakesh

Shade Description: Fuschia

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Currant

Shade Description: Deep berry red

Best Skin Tone and Undertones: warm, cool or olive

Cocoa Butter Matte Lipstick: Blood Orange

Shade Description: Classic brick red

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Tempest

Shade Description: Neon lilac

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Hyacinthus

Shade Description: Deep berry purple

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Aubergine

Shade Description: Deep eggplant

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Cassia

Shade Description: Neutral, deep antique pink

Best Skin Tone and Undertones: warm, cool or olive

Cocoa Butter Matte Lipstick: Mirage

Shade Description: Cool, deep dusty pink

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Cacti

Shade Description: Cool toned sepia-brown

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Mojave

Shade Description: Warm, clay-brown

Best Skin Tone and Undertones: warm or olive

Cocoa Butter Matte Lipstick: Sahara

Shade Description: Neutral toned, deep nude

Best Skin Tone and Undertones: warm, cool, or olive

Cocoa Butter Matte Lipstick: Winecup

Shade Description: Cool toned, antique berry

Best Skin Tone and Undertones: cool or olive

Cocoa Butter Matte Lipstick: Nopal

Shade Description: Neutral, deep, vibrant ruby

Best Skin Tone and Undertones: warm, cool, or olive

Cocoa Butter Matte Lipstick: Pink Canyon

Shade Description: Dusty nude pink

Best Skin Tone and Undertones: warm, cool, or olive

UGC

When to Wear a Matte Lipstick

We’ve given you the scoop on why matte makeup is so desirable - a velvet smooth finish, smudge proof lipstick, and not a single pore in sight. A fully mattified face makes for a gorgeous porcelain doll look -- no Photoshop necessary! Have we mentioned that it’s perfect for photo ops, too? That’s right, matte makeup - especially with the light refracting bamboo silica in our Bamboo Blur Matte Makeup - has got your back by reducing shine and glare in your photos to avoid that dreaded greasy face look. This makes matte makeup your go-to for your next office party, girls night out, or wedding reception. Pair it with your favorite matte lipstick for a stunning combo. It’s a surefire way to look glam and put-together, while still having a good time.

A matte lipstick is especially a rockstar when it comes to creating a statement-making look. We think a matte lip celebrates everything we love best about lipstick: gorgeous color payoff, a luscious canvas, and long lasting fun. Matte lipstick is also great for showing off a bold new color - like an enchanting neon lilac or fiery red orange pigmented with fruits - while avoiding looking too costumey. Don’t worry if that isn’t your vibe, pick up a nude lipstick instead to achieve that dreamy finish in dusty pink, soft sepia, antique tones… we basically have a whole rainbow of nude lipsticks just waiting for you to collect.

Teflon versus Bamboo

Is a Natural Matte Lipstick (and Makeup) a Must?

In short, yes. If you have dry lips or skin, you might think matte makeup is not for you. We disagree! You might get that negative impression from conventional matte makeup, which relies on unsavory ingredients to achieve an oil-free finish. Talc is to blame there. While talc is used to achieve a powderly matte finish, it’s also linked to potential asbestos contamination and can dry out your skin. Another ingredient you need to watch out for is aluminum starch, and while this synthetic powder form of aluminum offers mattifying effects for foundations, it comes with other unwanted ‘gifts’ like neurotoxicity and organ system toxicity. Would you really want all of these hazards sitting on your lips 8 (or more) hours a day?

Talc versus Rice

100% PURE has set a standard for its natural products by making sure all ingredients are natural. Our ingredients only undergo chemical changes from biological processes like fermentation, distillation, and cold processing. Why use talc when you can swap it for skin loving rice powder instead? The silky soft texture of rice powder and its natural absorbency make it perfect for keeping excess oil production and shine under control. Instead of using skin harming aluminum starch or synthetic chemical Teflon, we made use of skin strengthening bamboo silica to provide a smooth finish to your matte lipstick. We’re continuing the theme of natural eyeshadows that might as well be eye cream with a matte lipstick collection packed with nourishing cocoa butter, shea butter, and vitamin E to moisturize your lips while providing a long lasting smooth finish.

Ever heard of petrochemicals? They’re substances sourced from petroleum, a non-renewable fossil fuel that’s already being grossly overused. Did you know that conventional cosmetic companies use petrochemicals to create a matte lipstick finish? These endocrine disrupting ingredients are used in conventional matte lipstick formulas to evaporate moisture, giving them that dried out finish. Our fruit pigmented® lipsticks are sourced from a different “p” word: PLANTS. Our petrochemical-free lipsticks are safe for both your lips and the planet.

100% PURE Bamboo Blur Powder

How to Get Extra Matte Lipstick

OK, so you love matte lipstick. Same! Want to try a super matte finish, without the petrochemicals? Start by outlining your lips with a Creamy Long Last Lip Liner shade that matches your lipstick. Next, pick your signature shade of Cocoa Butter Matte Lipstick and apply with either a lip brush or straight from the tube. After you’ve finished, grab a piece of tissue. Peel the ply of the tissue apart, so that you’re left with a very thin piece that you can almost see through. Lay the tissue on your lips, pressing firmly so that it lays flat against your skin.

With a small makeup brush like our Cruelty Free Crease Brush, pick up a bit of translucent Bamboo Blur Powder onto the bristles. Gently dab the powder onto the outside of the tissue. Apply a generous amount, then gently peel away the tissue. The powder will have passed through the fibers of the tissue, onto your lips. You should be left with a super-matte finish! Press lips together to absorb any unblended powder into lipstick.

We carefully hand-select products based on strict purity standards, and only recommend products we feel meet this criteria. 100% PURE™ may earn a small commission for products purchased through affiliate links.

The information in this article is for educational use, and not intended to substitute professional medical advice, diagnosis, or treatment and should not be used as such.


Sign up to our email newsletter for more blog updates and exclusive discounts.

Older Post | Newer Post >

RELATED POSTS

SHOP THE STORY

BEFORE YOU CHECKOUT

Unlock Free Samples

GET 2 FREE SAMPLES WITH ANY $25 PURCHASE.

Hand Sanitizer Gel Sample Packet

Available in US only. Unavailable for expedited shipping.

primary

Hand Sanitizer Gel Sample Packet

Fragrance-free gel sanitizer that helps reduce disease-causing bacteria while providing lasting hydration with aloe vera juice.

See full product

Kelp & Mint Shampoo Sample Packet

primary

Kelp & Mint Shampoo Sample Packet

Hydrating and invigorating shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine.

Burdock & Neem Shampoo Sample Packet

primary

Burdock & Neem Shampoo Sample Packet

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

See full product

Multi Vitamin Serum Sample Packet

primary

Multi Vitamin Serum Sample Packet

[empty]

Hydra Drench Cream Sample Packet

primary

Hydra Drench Cream Sample Packet

[empty]

Green Tea EGCG Cream Sample Packet

primary

Green Tea EGCG Cream Sample Packet

[empty]

Blood Orange Shower Gel Sample Packet

primary

Blood Orange Shower Gel Sample Packet

[empty]

2nd Skin Foundation: Shade #3 Sample Packet

primary

2nd Skin Foundation: Shade #3 Sample Packet

[empty]

2nd Skin Foundation: Shade #4 Sample Packet

primary

2nd Skin Foundation: Shade #4 Sample Packet

[empty]

2nd Skin Foundation: Shade #5 Sample Packet

primary

2nd Skin Foundation: Shade #5 Sample Packet

[empty]

Tinted Moisturizer: Golden Peach Sample Packet

primary

Tinted Moisturizer: Golden Peach Sample Packet

[empty]

Tinted Moisturizer: Peach Bisque Sample Packet

primary

Tinted Moisturizer: Peach Bisque Sample Packet

[empty]

Tinted Moisturizer: White Peach Sample Packet

primary

Tinted Moisturizer: White Peach Sample Packet

[empty]

Tinted Moisturizer: Sand Sample Packet

primary

Tinted Moisturizer: Sand Sample Packet

[empty]

Mattifying Primer Sample Packet

primary

Mattifying Primer Sample Packet

[empty]

Charcoal Clay Cleanser Sample Packet

primary

Charcoal Clay Cleanser Sample Packet

[empty]

See full product

2nd Skin Foundation: Shade #2 Sample Packet

primary

2nd Skin Foundation: Shade #2 Sample Packet

[empty]

Luminous Primer Sample Packet

primary

Luminous Primer Sample Packet

[empty]

X