For Normal Skin Types
Made in USA
Medium to Full Coverage
Satin Finish
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Serum foundation designed to look and feel like a second skin, with ultralight olive squalane and pure fruit pigments. This antioxidant-rich second skin foundation features anti-aging benefits to help enhance youthful plumpness, and diminish the appearance of fine lines and wrinkles. This natural finish foundation offers seamless and adjustable medium to full coverage.
Coverage
Finish
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
Natural ingredients may vary in color and consistency
FROM OUR BLOG
4 Benefits of a Serum Foundation
For featherlight feel and impeccable coverage Posted on August 6, 2021 Written by: 100% PURE ® Wh...
How to Choose a Natural Foundation
Whether you want a sheer, barely-there makeup look, a hydrated glow with light coverage, or medium to full coverage, we’ve got what you need. Our fruit pigme...
By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.
United StatesI absolutely love 2nd Skin Foundation because it’s easy to use, quick to apply, and looks great all day without any skin irritation or break-outs. I shake the bottle, then use the dropper to put a nickel sized amount on my clean hand. I rub my hands together and then rub it on my face very gently and lightly. This takes seconds. I let it sit for a minute and then take a makeup sponge and lightly blend for a flawless finish. It does not crease or splotch at all. I have very sensitive acne prone skin and this foundation has been amazing! You can build it for more coverage if needed. Sometimes I do this for my cheeks/under eye.
United StatesWonderful!! Love this foundation. Lots of compliments and the healthy ingredients are like food for your skin
United States United StatesSo glad this is back in stock. It literally feels and looks like second skin and I have gotten compliments on how good it looks! I also feel like wearing helps my skin with blemishes and stuff. I have always noticed a difference in my skin when I use this foundation versus others (in a good way), My skin just looks so clear and healthy! I love this foundation and brand so much and always refer others to it!
United StatesI recently ordered this and several other products from this company and everything I ordered had incorrect ingredients posted online. We all know that many products from this company are often backordered, and it seems that they have chosen to reformulate many of their products perhaps to help with this issue, which is unfortunate but does happen. What is not ok though is that they have not updated the ingredients lists and are being dishonest in attempt to conceal it. Many of us look to companies like this because of allergies or sensitivities. Therefore, it feels completely unethical for a company that prides itself on producing clean formulas to be misleading about their ingredients (new formulas contain things like wheat/gluten, metals like titanium, etc — these are not minor changes but major concerns for many of us). When I contacted customer service to initiate a return/refund, I was told that the ingredient lists online are correct but the packaging I received is incorrect because they were using old packaging so as not to waste it. This is a bold faced lie because I have used all of the products in question over the years and the ingredients lists have never matched the one on the product that I just received. So either they have been lying about the ingredients for many years, or they are now lying about the fact that this is just “old packaging” and neither is acceptable. Nor is gaslighting loyal customers. Sadly, I think I’ve had it with this company, which is a shame because I don’t know of anyone else producing true fruit pigmented, clean products.
