WHAT IT IS:Our vegan, cruelty-free nail polish shades are made without the 20 common toxins found in conventional formulas. Each 20-free shade delivers stunning chip-resistant color for a professional looking manicure or pedicure at home.
All polishes are free of:
Formaldehyde
Toluene
Camphor
Formaldehyde Resin
Xylene
Parabens
Fragrance
Phthalates
Dibutyl Phthalate (DBP)
Ethyl Tosylamide
Triphenyl Phosphate (TPHP)
Animal Ingredients
Methylisothiazolinone (MIT)
Hydroquinone Monomethyl Ether (MEHQ)
Gluten
Palm Oil
Sulfates
Bisphenol-A
Acetone
Nonylphenol Ethoxylate
HOW TO USE: Start by applying Horsetail Base Coat for stronger nails, or the Ridge Filler Base for a smoother application; allow to dry. Apply one coat of nail polish and allow to dry; follow with a second coat for more opaque color. Finish with Glass Top Coat for a chip-free, high-gloss finish.
Separation is natural! Shake thoroughly before applying to ensure even color distribution.
COMPLETE LIST OF INGREDIENTS: Butyl Acetate, Ethyl Acetate, Nitrocellulose, Adipic Acid/Neopentyl Glycol/Trimellitic Anhydride Copolymer, Acetyl Tributyl Citrate, Isopropyl Alcohol, Acrylates Copolymer, Stearalkonium Bentonite, n-Butyl Alcohol, Benzophenone-1, Silica, Alumina, Trimethylpentanediyl Dibenzoate, Polyvinyl Butyral, Styrene/Acrylates Copolymer, Polyethylene Terephthalate, Polybutylene Terephthalate, Ethylene/Vinyl Acetate Copolymer. MAY CONTAIN: Aluminum Powder (CI 77000), Iron Oxides (CI 77499, CI 77491), Red 34 Lake (CI 15880), Red 6 Lake (CI 15850), Red 7 Lake (CI 15850), Yellow 5 Lake (CI 19140), Ferric Ammonium Ferrocyanide (CI 77510), Mica (CI 77019), Blue 1 (CI 42090), Yellow 11 (CI 47000), Titanium Dioxide (CI 77891), Violet 2 (CI 60725), Ultramarines Blue (CI 77007)
Natural ingredients may vary in color and consistency
A. "20-free" means that the nail polish formula excludes the 20 common toxins often found in conventional nail polishes. These chemicals can be potentially harmful and are excluded to ensure a safer and healthier manicure experience.
Q. Why should I choose vegan and cruelty-free nail polishes?
A. Choosing vegan and cruelty-free nail polishes ensures that no animal-derived ingredients are used, and the product hasn't been tested on animals. This makes it a more ethical choice. Additionally, vegan formulas often imply cleaner ingredients, which can be beneficial for your overall nail health.
Q. How does the 20-free nail polish provide chip-resistant color?
A. Our 20-free nail polish is formulated to adhere better to the nail surface, providing a longer-lasting finish that resists chipping, ensuring your manicure or pedicure looks fresh and professional for longer.
Q. Are there any benefits of using a toxin-free nail polish?
A. Yes, toxin-free nail polishes are formulated without harmful chemicals that might be absorbed into the body through the nail bed. They offer a safer option, especially for those who have sensitivities or are health-conscious.
Q. Can I expect the same quality and vibrancy in color from a 20-free nail polish?
A. Absolutely! Our 20-free nail polish shades not only ensure a healthier formula but also deliver vibrant, stunning colors that provide a professional-looking finish at home.
Q. How does the 20-free nail polish compare to conventional nail polishes in terms of durability and finish?
A. Our 20-free nail polish is crafted to provide the same, if not better, durability and finish as conventional nail polishes. The key difference lies in its formulation – it's free from 20 common toxins, making it a safer choice without compromising on performance.
By using hashtag
#100percentpure or
#nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.
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I bought this for my daughter because she loves pastel colors, and she chose this particular color to start off. She loved the name too. The color is a lovely shade of light mint - just as pictured. We used to use piggy paint (Piggy Paint never lasted beyond a day), but we are graduating to better nail polishes since they are more non-toxic versions out there now. So far, Pure's nail polish seems to be the most, less toxic since it's 20-free. I had to buy another brand's base and top coat because Pure's is out of stock. So far, the nail polish has held up really well. It hasn't chipped any and it's been 5 days already. I just purchased a few more colors.