Winter Skincare Secrets for Mature Skin: Combat Dryness, Wrinkles, and Dullness

The saying, “old man winter” couldn’t be more fitting when describing what the effects of windy wintertime can do on everyone’s skin, especially if you have mature skin. ‘Tis the sub-zero season for aging skin to experience the exasperation of wrinkle-prone areas around the eyes and mouth, dull, parched skin, and loss of firmness. So, how do aging complexions conquer the cold, winds of change?

Let’s first zero in on the impact of winter on mature skin. When skin ages, it naturally produces less oil, and its barrier becomes thinner. When winter arrives, the brisk, dry air draws moisture away from mature skin, which tends to be drier, causing a noticeable increase in fine lines and wrinkles. Less humidity in the air and heated indoor environments add to the winter storm for mature skin.

When it comes to aging gracefully through winter’s wrath, using clean, natural ingredients is where it’s at when nourishing mature skin. At 100% PURE, we stand by that notion and philosophy of creating the purest, healthiest products and a commitment to safe, effective skincare.

In this article, we'll delve into the essential steps and products you should incorporate into your winter skincare routine. From the gentlest cleanser to the best moisturizer for aging skin, we’ll guide you through creating a winter skincare regimen that keeps your skin healthy, hydrated, and radiant, even in the coldest months.

How Winter Weather Affects Mature Skin (And What You Can Do About It)

When it comes to aging, “a wrinkle in time” seems fitting, meaning that with time, wrinkles and fine lines will rear up. Of course, aging skin is natural and inevitable. But when you add winter to the mix, time shows up as an exasperation of fine lines and wrinkles, among other skin woes.

While natural aging is an inevitable part of life—caused by gradual collagen loss, slower cell turnover, thinner skin barrier, and reduced moisture—mature skin is already at these stages where wintry factors make it more susceptible to dryness, flaking, and fine lines.

When winter arrives, it brings more than just chilly temperatures and snow flurries – it initiates a complex series of changes in aging skin. The harsh combination of cold weather and dry air strips the skin of its natural oils, creating a perfect storm that leaves mature skin, which already lacks natural moisture, feeling drier, tighter, and susceptible to irritation. The skin's barrier function can be compromised, making it more vulnerable to irritants and pathogens

While finding solace indoors seems like a logical escape from the cold, the indoor environment during winter can adversely affect aging skin. Indoor heating systems, while essential for our warmth, exacerbate the problem of dry air. Heating systems often reduce the indoor humidity level, creating an environment that can further strip moisture from mature skin. The constant transition from the brisk outdoors to the heated indoors can also cause the aging skin to lose its natural balance, leading to dehydrated skin or a dull, lackluster complexion.

In the case of natural aging, although there is no way to stop the process, there are ways in which mature skin types can strengthen their skin barrier and protect it from environmental damage. To take back your skin barrier’s crowning glory, one of the best places to start is recognizing the need to change your skincare routine with products that target the repair and rebuild of its health.

Incorporating the right ingredients into your skincare routine is crucial to keep your skin barrier strong and healthy –and marine ingredients check that box! Our 100% PURE Restorative Sea Culture Hydrating Toner is packed with essential mineral-rich marine ingredients that deeply hydrate and prep the skin to absorb moisture better, and it’s ideal for mature skin needing a moisture boost during the harsh winter months.

The Ultimate Winter Skincare Routine for Mature Skin

At 100% PURE, we believe that nature holds the key to healthy, radiant skin. That's why we've meticulously crafted our products from natural ingredients that nourish and support mature skin during the harsh winter months.

Our formulas are free from harsh chemicals, synthetic fragrances, and artificial preservatives, ensuring that every ingredient works in harmony with your skin's natural aging processes. From hydrating coconut milk to antioxidant-rich green tea and skin-loving fruits like acai, we source the finest natural ingredients to create products that not only repair but strengthen delicate aging skin.

Follow along with our step-by-step guide featuring the best 100% PURE products for the ultimate winter skincare routine to nourish and protect mature skin.

Step 1: Gentle Cleansing

It's essential to choose cleansers that are gentle and moisturizing during winter. Harsh cleansers can strip the skin of natural oils, leading to dryness and irritation. Moisturization is essentially adding essential hydration to the skin, helping to repair and reinforce the skin barrier.

Those with mature skin types will benefit from using gentle, moisturizing products since having aging skin means the likelihood of drier skin. When there is less oil production in the skin, the result will be less protection from water loss and a higher risk of parched skin.

No matter your winter skin woe, we have your back – and complexion! For mature skin, start with a gentle, non-stripping cleanser to maintain the skin barrier. Our 100% PURE Virgin Coconut Moisturizing Milk Foam is a gentle, hydrating cleanser that removes impurities without stripping essential oils and is perfect for dry, mature skin. Cleanse only once or twice daily to avoid over-drying the skin.

Step 2: Hydrating Toner or Essence

The key to winter skincare success for mature skin lies in building protective layers, much like you would layer clothing for cold weather. Toner is the wingman to our cleanser, sweeping into pores to remove any lingering impurities. We also see the added benefits of adding hydration back into the skin after cleansing. These are all essential benefits to nourishing and protecting mature skin.

Begin with our 100% PURE Fermented Rice Water Toner, which creates a hydrating base layer that helps subsequent products penetrate more effectively. Unlike traditional toners that might contain drying alcohol, this antioxidant-rich, gentle formula infuses your skin with moisture-binding ingredients that help mature skin retain moisture and improve skin tone, while combating winter dryness from the first step.

Step 3: Targeted Serums

In any good-for-the-skin routine, and certainly a mature skin regimen, a serum would be key in locking the essential nutrients in from the toner and forming a protective barrier with a serum. Beyond that, think of face serums as your day or night ‘treatment’ product. They’re normally concentrated with antioxidants to defend the skin during the day or night and added vitamins for targeted results.

Look for an intensely hydrating serum that focuses on hydration, collagen support, and antioxidant protection. There are a variety of serums, including options with hyaluronic acid, peptides, vitamin C, and retinol. Let’s touch on these options:

Hyaluronic acid (HA) is a humectant or water-retaining substance, that's often added to skin serums to hydrate the skin. It's a natural component of the skin, but levels decrease with age. It’s precisely why it’s an all-star ingredient for mature skin. HA can be used both in the morning and at night as it is considered safe and effective to apply twice a day, helping to hydrate your skin throughout the day and night; just remember to follow up with the best moisturizer for aging skin after applying it,

Peptides are short chains of amino acids that are used in skincare products to help improve the skin's appearance. They are the building blocks of proteins like collagen and elastin, which help keep skin firm and supple – and are essential for aging skin! Serums with peptides can be used in both your morning and evening skincare routine,

Vitamin C

As we age, we produce less collagen, which can lead to wrinkles and sagging skin. Vitamin C helps maintain and increase collagen, a protein that gives skin firmness and bounce. Vitamin C can help improve the appearance of fine lines and wrinkles, brighten skin tone, and increase skin’s firmness.

Retinol

Retinol is a type of retinoid that's added to skin serums to improve the appearance of skin. It works by increasing collagen production and cell turnover, which can reduce the appearance of fine lines, wrinkles, and dark spots while improving skin texture and uneven skin tone. 

Our 100% PURE Multi-Vitamin + Antioxidants Potent PM Serum is a potent synergy of stabilized vitamins and anti-aging ingredients like vitamin C and niacinamide, which are designed to reduce the appearance of fine lines and wrinkles while firming, brightening, and evening out skin tone. This nighttime serum helps boost collagen production, improves skin firmness, and reduces fine lines.

Step 4: Rich Moisturizer

The temperature change also affects your skin's natural oil production. While you might think less oil would be beneficial, your skin's natural oils play a crucial role in maintaining hydration and protection. 

When skin lacks hydration, it loses its natural plumpness, making it more susceptible to damage from environmental stressors.

In winter, mature skin especially needs extra hydration. Rich moisturizers, particularly creams, are more effective than lotions as they provide a thicker barrier, locking in moisture. It’s crucial to lock in essential moisture with a nutrient-dense moisturizer with key ingredients, such as ceramides, peptides, and plant-based oils.

Our 100% PURE Retinol Restorative Overnight Balm is a rich, nourishing balm that delivers deep hydration and anti-aging benefits overnight. Enriched with retinol, this balm works while you sleep to restore and renew your skin’s appearance. It minimizes the appearance of fine lines and improves texture, resulting in a smoother, firmer complexion by morning.

Step 5: SPF Protection (Even in Winter!)

It's a common misconception that sunscreen is only necessary during the summer. Don't overlook sun protection during winter months. While it might seem counterintuitive, the sun's harmful UV rays can penetrate clouds and reflect off snow, making sunscreen just as crucial in the winter.

Since UV rays are present year-round and can cause further aging and damage to mature skin, it’s crucial to use a broad-spectrum SPF every day, even during colder months. Our 100% PURE Green Tea SPF 30 is a lightweight, non-toxic sunscreen that protects mature skin from harmful UV rays without clogging pores.

Ingredients to Avoid in Winter Skincare for Mature Skin

When it comes to “anti-aging” products, it can be super tough to find natural solutions. You’re not trying to PUNISH your skin for aging, so don’t buy harsh, toxic products that will strip or peel your protective barrier. Many traditional anti-aging products claim to boost collagen and banish wrinkles, but will typically do so at the cost of drenching your face in harmful chemicals that could eventually end up in your bloodstream and cause more harm.

Conventional products also place you at risk for major irritation and clinical dryness. High percentages of synthesized acids might get rid of dead skin cells that are causing dullness on your face, but they’ll also get rid of lots of good things, like natural oils and enzymes. Natural oils are key for lubrication and filling and smoothing fine lines, so the last thing you want to do for mature skin is to remove all the protective oils.

Let’s discuss some common skincare ingredients that can worsen dryness or irritation in winter:

Harsh exfoliants:

During winter, exfoliants like alpha hydroxy acids (AHAs) and beta hydroxy acids (BHAs) in high concentrations can significantly worsen dryness and irritation for mature skin types, as they can damage the skin's natural moisture barrier by stripping away too many dead skin cells and natural, essential oils.

Alcohol-based products:

Alcohol-based skin products can worsen dryness and irritation for aging skin during winter because the alcohol strips away the skin's natural oils, disrupting its protective barrier, which leads to moisture loss and increased susceptibility to dryness and irritation, especially in already cold and dry winter conditions; this can manifest as redness, itchiness, and cracking of the skin. 

Synthetic fragrances

Synthetic fragrances in skin products can worsen dryness and irritation in winter because they can disrupt the skin's natural barrier function, making it harder for the skin to retain moisture, and can also act as a direct irritant, especially for aging skin, leading to redness, itching, and further inflammation.

It’s important for mature skin types to use gentler exfoliation methods and to stick to hydrating, soothing ingredients during colder months. For someone with sensitive skin, the idea of using a physical exfoliant might seem intimidating, but when done carefully with the right product, it can be a beneficial addition to a skincare routine.

Physical exfoliants work by manually sloughing away dead skin cells with small particles, such as finely milled jojoba beads or rice bran, which can leave the skin feeling smooth and refreshed. For mature skin, it’s crucial to choose a physical exfoliant with gentle, rounded particles and avoid those with rough, sharp granules that could cause microtears or irritation. Using a soft, gentle motion and exfoliating only once or twice a week can help sensitive skin from the glow-boosting effects of physical exfoliation without the risk of overdoing it.

When it comes to natural skincare products, plant-based oils are powerhouse ingredients that can make skin dreams a reality. Natural ingredients paired with plant-based oils make winter skincare for mature skin second to none. Sure, chemicals and synthetic ingredients can offer similar benefits. However, they often come with risks that, frankly, we aren’t willing to take when it comes to your skin. They can cause long-term damage, instead of fostering skin that looks better than ever as we age.

We celebrate the fact that plant oils are highly potent on their own, without needing chemical additives. 100% PURE products include the richest, most nutrient-dense oils that give aging skin the support it needs to shine.

Frequently Asked Questions (FAQ)

How Often Should I Moisturize During Winter?

Frequency: In winter, it's essential to moisturize more frequently than in other seasons. Ideally, you should moisturize twice a day, once in the morning and once at night. However, if your skin feels particularly dry or tight, it's okay to apply moisturizer more often.

Type of Moisturizer: Use a thicker, more emollient moisturizer in the winter. Look for ingredients like hyaluronic acid, peptides, and ceramides, which are excellent for locking in moisture for mature skin types.

Can I Use the Same Skincare Products I Use in Summer?

Adjusting Products: While some products can be used year-round, your skin's needs change with the seasons. In winter, you might need to switch to a more hydrating cleanser and a heavier moisturizer. Also, consider incorporating serums or oils that offer extra hydration and protection.

Layering Products: Layering products can be more beneficial in winter. Start with a hydrating serum, follow with the best moisturizer for mature skin, and seal it all in with a nourishing face oil if needed. And don’t forget sun protection year-round!

Are There Any Ingredients I Should Avoid in Winter?

Harsh Ingredients: Avoid skincare products containing alcohol, fragrances, and astringents, as they can strip the skin of its natural oils, leading to further dryness and irritation.

Retinoids and Acids: Be cautious with retinoids and exfoliating acids (like AHAs and BHAs). They can be used in winter, but you may need to reduce the frequency of use if your skin becomes more sensitive or dry.

How Can I Protect My Again Skin from Windburn?

Barrier Protection: To protect against windburn, use the best moisturizer for aging skin.

Physical Barriers: Wear scarves or other protective clothing to shield your face from harsh winds.

Hydration: Keep your skin well-hydrated and apply a moisturizer and SPF before going outside.

What Are the Best Practices for Mature Skin in Winter?

Gentle Products: Use gentle, fragrance-free skincare products. Avoid anything that can irritate your skin, like alcohol-based products or harsh exfoliants.

Moisturizing: Moisturize regularly with products designed for sensitive skin. Look for ingredients like aloe vera, oatmeal, and chamomile, which soothe and reduce irritation.

Protection: Protect your skin from extreme temperatures and wind. Always wear a scarf or a hat when going out in cold weather.

Avoid Hot Water: While it can be tempting, avoid long, hot showers as they can strip away natural oils from your skin, leading to increased dryness and sensitivity.

Remember, these are general tips and individual skin types may require different care. Always listen to your skin's needs and adjust your routine accordingly.

Conclusion: Winter Skincare Secrets for Mature Skin

As we've explored throughout this article, maintaining healthy, hydrated skin during the winter months for mature skin types requires a thoughtful and adaptive approach. Winter brings a unique set of challenges for aging skin, from harsh, cold winds to the dry heat of indoor heating systems. But with the right strategies, you can keep your skin feeling soft, supple, and radiant, even as the temperatures drop.

To recap, here are the key points to remember for your winter skincare routine:

Moisturize Regularly: Invest in the best moisturizer for mature skin. Look for ingredients like hyaluronic acid, ceramides, and natural, plant-based oils that lock in moisture and strengthen the skin barrier.

Gentle Cleansing: Choose a gentle, hydrating cleanser that doesn't strip your skin of its natural oils. Avoid products with harsh ingredients that can exacerbate dryness.

Hydration from Within: Remember that skincare isn't just about what you apply externally. Stay hydrated by drinking plenty of water and include omega-rich foods in your diet to nourish your skin from the inside out.

Sun Protection: Don't skip the sunscreen. The winter sun, especially when reflected off snow, can be just as damaging as the summer sun. Protect your skin with a broad-spectrum SPF.

Night-Time Care: Utilize the night for deep skin repair with nourishing night creams and serums. This is when your skin is most receptive to regeneration.

Adjust as Needed: Listen to your skin and adjust your routine as necessary. The skincare routine that works in the mild fall might not be as effective in the harsh winter months.

As we embrace the winter season, let's not forget about the health of mature skin. Mature skin needs hydration, protection, and gentle care during winter to combat dryness, fine lines, and irritation. It's not just about looking good, but also about maintaining the skin's natural barrier and overall health. So, adapt your skincare routine by using natural, clean products to protect and rejuvenate mature skin and to be able to successfully respond to the challenges of the winter weather.

Your mature will thank you for the extra care and attention, rewarding you with a healthy glow that lasts all season long. Now that’s beating the winter winds of change!