Fruit Pigmented® Ultra Lengthening Mascara

$28
5291 reviews
This dark mascara lengthens and separates lashes without clumping, smudging, or flaking. It also coats each lash with conditioners and natural pigment from black tea, berries, and cocoa.
  • Fruit Pigmented® icon - Product Page Fruit Pigmented®
  • Natural icon - Product Page Natural
  • Cruelty free icon - Product Page Cruelty Free
  • Gluten free icon - Product Page Made in USA
Color:
Blueberry

0

Black Tea

0

Blackberry

3365

Dark Chocolate

0

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    • arrow-icon For All Skin Types
    • arrow-icon Made in USA
    WHAT IT IS: Our Fruit Pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.

    Our fruit pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.

    Our fruit pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.

    Our fruit pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.

    Our fruit pigmented® Ultra Lengthening Mascara lengthens and separates lashes without clumping, smudging, or flaking. Fitted with a slim hourglass wand to coat each lash in healthy conditioners and stunning natural pigment from black tea, berries, and cocoa. This mascara formula is water resistant and free of coal tar, teflon, and other toxic petrochemicals.

    Shade Chart
    1cmbl7g_swatch
    Blueberry
    A deep, denim blue.
    1cmbt7g_swatch
    Black Tea
    A midnight black.
    1cmbla7g_swatch
    Blackberry
    A deep, neutral purple.
    1cmdc7g_swatch
    Dark Chocolate
    A deep, cocoa brown.
    SIZE: 0.35 oz /10g
    SIZE: 0.35 oz /10g
    SIZE: 0.35 oz /10g
    SIZE: 0.35 oz /10g
    HOW TO USE: Holding the mascara wand flat against the roots of your lashes, wiggle upwards to the tips. After a few moments, apply second coat. Continue to apply coats until desired length is achieved. For added length, curl lashes before applying.
  • KEY INGREDIENTS
    Product Page Key Ingredients: Provitamin B5
    Provitamin B5
    Provitamin B5 moisturizes and strengthens.
    Product Page Key Ingredients: Wheat Protein
    Wheat Protein
    Wheat Protein strengthens and replenishes nutrients.
    Product Page Key Ingredients: Oat Protein
    Oat Protein
    Oat Protein conditions hair and skin.
    Product Page Key Ingredients: Vitamin E (Tocopherol)
    Vitamin E (Tocopherol)
    Vitamin E restores and protects from free radical damage.
    Product Page Key Ingredients: Black Tea
    Black Tea
    Black Tea clarifies skin and fights free radical damage.
    COMPLETE LIST OF INGREDIENTS: Camellia Sinensis Leaf Extract (Black Tea)*, Tocopherol (Vitamin E), Cera Alba (Honey Beeswax), Rubus Fruticosus Fruit Extract (Blackberry Extract), Ribes Nigrum Fruit Extract (Blackcurrant Extract), Rubus Idaeus Fruit Extract (Raspberry Extract), Hydrolyzed Oat Protein (Oat Protein), Hydrolyzed Wheat Protein (Wheat Protein), Pantothenic Acid (Pro-vitamin B5), Fucus Vesiculosus Extract (Seaweed Powder), Coconut Stearic Acid (Coconut Acid), Mica, Theobroma Cacao Seed Butter (Cocoa Butter), Pearl Powder, Oryza Sativa Germ Powder (Rice Powder), Theobroma Cacao Extract (Cocoa Powder), Coffea Arabica Seed Extract (Powdered Coffee Beans), Mel (Lavender Honey), Origanum Vulgare Leaf Extract (Oregano Extract), Thymus Vulgaris Flower/Leaf Extract (Thyme Extract), Rosmarinus Officinalis Leaf Extract (Rosemary Extract), Lavandula Angustifolia Flower/Leaf/Stem Extract (Lavender Extract), Hydrastis Canadensis Extract (Goldenseal Extract) * Certified Organic

    Natural ingredients may vary in color and consistency

    Ingredient Glossaryarrow-right

    KEY INGREDIENTS
    Product Page Key Ingredients: Seaweed
    Seaweed
    Seaweed conditions with essential nutrients.
    Product Page Key Ingredients: Provitamin B5
    Provitamin B5
    Provitamin B5 moisturizes and strengthens.
    Product Page Key Ingredients: Wheat Protein
    Wheat Protein
    Wheat Protein strengthens and replenishes nutrients.
    Product Page Key Ingredients: Oat Protein
    Oat Protein
    Oat Protein conditions hair and skin.
    Product Page Key Ingredients: Black Tea
    Black Tea
    Black Tea clarifies skin and fights free radical damage.
    COMPLETE LIST OF INGREDIENTS: Aloe Barbadensis Leaf Juice, Active Carbon (Bamboo Charcoal), Hydrogenated Jojoba Oil, Oryza Sativa (Rice) Starch, Stearic Acid (From Coconuts), Glyceryl Stearate (From Coconuts), Brassica Campestris Aleurites Fordi Oil Copolymer (From Rapeseed and Tung Plant Oil), Camellia Sinensis (Black Tea) Leaf, Pullulan (Polysaccharide From Fermented Cassava Plant), Euphorbia Cerifera (Candelilla) Wax, Pantothenic Acid (Pro-Vitamin B5), Biotin (Vitamin B7), Tocopherol (Vitamin E), Acacia Senegal Gum (From Acacia Tree), Xanthan Gum (Polysaccharide), Ricinus Communis (Castor) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Caprylate (From Coconuts), Phenethyl Alcohol (Naturally Component in Roses), Dehydroacetic Acid (Naturally Occuring in Solandra Flowers), Benzyl Alcohol (Component of Essential Oils). May Contain: Titanium Dioxide, Iron Oxides

    Natural ingredients may vary in color and consistency

    Ingredient Glossaryarrow-right

    KEY INGREDIENTS
    Product Page Key Ingredients: Seaweed
    Seaweed
    Seaweed conditions with essential nutrients.
    Product Page Key Ingredients: Provitamin B5
    Provitamin B5
    Provitamin B5 moisturizes and strengthens.
    Product Page Key Ingredients: Wheat Protein
    Wheat Protein
    Wheat Protein strengthens and replenishes nutrients.
    Product Page Key Ingredients: Oat Protein
    Oat Protein
    Oat Protein conditions hair and skin.
    Product Page Key Ingredients: Black Tea
    Black Tea
    Black Tea clarifies skin and fights free radical damage.
    COMPLETE LIST OF INGREDIENTS: Camellia Sinensis Leaf Extract (Organic Green Tea)*, Tocopherol (Vitamin E), Cera Alba (Honey Beeswax), Rubus Fruticosus Fruit Extract (Blackberry Extract), Ribes Nigrum Fruit Extract (Blackcurrant Extract), Rubus Idaeus Fruit Extract (Raspberry Extract), Hydrolyzed Oat Protein (Oat Protein), Hydrolyzed Wheat Protein (Wheat Protein), Pantothenic Acid (Pro-vitamin B5), Fucus Vesiculosus Extract (Seaweed Powder), Coconut Stearic Acid (Coconut Acid), Mica, Theobroma Cacao Seed Butter (Cocoa Butter), Pearl Powder, Oryza Sativa Germ Powder (Rice Powder), Theobroma Cacao Extract (Cocoa Powder), Coffea Arabica Seed Extract (Powdered Coffee Beans), Mel (Lavender Honey), Origanum Vulgare Leaf Extract (Oregano Extract), Thymus Vulgaris Flower/Leaf Extract (Thyme Extract), Rosmarinus Officinalis Leaf Extract (Rosemary Extract), Lavandula Angustifolia Flower/Leaf/Stem Extract (Lavender Extract), Hydrastis Canadensis Extract (Goldenseal Extract) *Certified Organic

    Natural ingredients may vary in color and consistency

    Ingredient Glossaryarrow-right

    KEY INGREDIENTS
    Product Page Key Ingredients: Seaweed
    Seaweed
    Seaweed conditions with essential nutrients.
    Product Page Key Ingredients: Provitamin B5
    Provitamin B5
    Provitamin B5 moisturizes and strengthens.
    Product Page Key Ingredients: Wheat Protein
    Wheat Protein
    Wheat Protein strengthens and replenishes nutrients.
    Product Page Key Ingredients: Oat Protein
    Oat Protein
    Oat Protein conditions hair and skin.
    Product Page Key Ingredients: Black Tea
    Black Tea
    Black Tea clarifies skin and fights free radical damage.
    COMPLETE LIST OF INGREDIENTS: Camellia Sinensis (Organic Green Tea)* Leaf Extract, Tocopherol (Vitamin E), Cera Alba (Honey Beeswax), Camellia Sinensis (Black Tea) Leaf Extract, Theobroma Cacao (Cocoa Powder) Extract, Hydrolyzed Oat Protein (Oat Protein), Hydrolyzed Wheat Protein (Wheat Protein), Antothenic Acid (Pro-Vitamin B5), Fucus Vesiculosus (Seaweed Powder) Extract, Coconut Acid (Coconut Stearic Acid), Theobroma Cacao (Cocoa) Seed Butter, Pearl Powder (Pearl Powder), Oryza Sativa (Rice) Germ Powder, Coffea Arabica (Powdered Coffee Beans) Seed Extract, Mel (Lavender Honey), Origanum Vulgare (Oregano) Leaf Extract, Thymus Vulgaris (Thyme) Flower/Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Hydrastis Canadensis (Goldenseal) Extract

    Natural ingredients may vary in color and consistency

    Ingredient Glossaryarrow-right

Q. What is the main feature of the Fruit Pigmented® Ultra Lengthening Mascara?

A. Our Fruit Pigmented® Ultra Lengthening Mascara specializes in lengthening and separating lashes without causing clumps, smudges, or flakes.

Q. What are the natural pigments used in this mascara?

A. The mascara utilizes stunning natural pigments derived from black tea, berries, and cocoa to provide a rich and natural color to your lashes.

Q. Is this mascara water-resistant?

A. Yes, our formula is water-resistant, ensuring your lashes remain defined even in moist conditions.

Q. Does this mascara contain any harmful chemicals?

A. No, our mascara is free from coal tar, teflon, and other toxic petrochemicals, focusing on safe and natural ingredients.

Q. What type of wand comes with this mascara?

A. This mascara is equipped with a slim hourglass wand, designed to coat each individual lash with ease.

Q. Why does the Ultra Lengthening Mascara avoid using coal tar and teflon in its formula?

A. We prioritize the health and safety of our users. Coal tar and teflon are associated with potential health concerns, so we ensure our products are free from such ingredients for a safer makeup experience.

BACKED BY NUMBERS
100%
  • The mascara was easy to apply.
94%
  • The mascara enhanced the appearance of my lashes.
91%
  • The mascara didn't flake off throughout the day.
  • The mascara lengthened the look of my lashes.

By using hashtag #100percentpure or #nodirtybeauty, I hereby grant to 100% PURE (Purity Cosmetics), it subsidiaries, agents and affiliates, the unlimited worldwide, perpetual, unending right to use, reproduce, distribute, and convey my image/photograph in any format or medium now known or subsequently developed, to modify and edit my image/photograph, to combine my image/photograph with other images, video, audio, text and other media, to create derivative works incorporating, including or based on my image/photograph. This grant shall be construed broadly.


Customer Reviews
4.5 Based on 5,291 Reviews
5 ★
72% 
3807
4 ★
13% 
712
3 ★
7% 
364
2 ★
4% 
200
1 ★
4% 
208
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A 100% PURE Customer
JB
01/12/2018
Jennifer B.
Atlanta, GA

The BEST Mascara

I purchased the 100% Pure fruit pigmented mascara in Black Tea for the first time I think in 2014? Since then it has been my go to and pretty much only mascara I use. Generally I don't use water proof mascara, so it's been perfect for me. My lashes look false when I wear it. I've also tried the BlackBerry (purple tint) and it was lovely, but I prefer black. HIGHLY recommend this product!! Already have sisters hooked. 10 stars!!

A 100% PURE Customer
DW
01/12/2018
Danielle W.
Mount Laurel NJ

My most Favorite Mascara Ever!

This mascara has become my go to Mascara for everything! I refuse to buy another brand or type! The mascara number 1 smells wonderful, no funky weird chemical smells, it glides on smooth and makes my lashes really pop !- I have no issues with clumping and it certainly makes my lashes look long and beautiful. I love that the product is not tested on animals, has natural ingredients and is healthy for me! I do not think i will buy another type of mascara (unless it's from 100% pure) again.

ND
10/12/2024
Nayara D.
United States United States

Fruit Pigmented Ultra Lengthening Mascara

Great product

J
10/05/2024
jacqueline SVG verified by SHOP
United States United States

The best non toxic mascara out there.

S
09/30/2024
Sandy
United States United States

Have used this for years, until.............

I have used this mascara for years until I reacted to the 15% Titanium Dioxide that is in the Fruit pigmented foundation (they say TD shouldn't be above 1%!), now I have become hyper sensitive to any Titanium dioxide and while it is not listed in the ingredient list above it is listed in the ingredient list on the box the mascara came in. How is that right? I've noticed that with some of your other products as well.